Al Saeedi Group & Nexen Tire: Customer Meet

On May 3rd, 2023, Al Saeedi Group, a renowned leader in tyre distribution and service solutions in the UAE, hosted an exclusive Customer Meet Event in collaboration with Nexen Tire. This prestigious event took place at the prestigious Yas Marina Circuit in Abu Dhabi.

We were honored to have esteemed guests present at the event. Mr. Han Changhee, Managing Director of Global Sales at Nexen Tire Corporation, graced us with his presence all the way from South Korea. In addition, Mr. Kuttan Malattiri, Chairman of Al Saeedi Group, Mr. Anish Malattiri, Managing Director of Al Saeedi Group, and Mr. Jason Yoo, General Manager of Nexen Dubai, also attended, adding prestige and significance to the occasion.

To enhance the customer experience, we organized a thrilling Go Kart activity for all attendees. Following the thrilling experience, the event transitioned into the highly anticipated product launch, trophy distribution and dinner.

The gathering served as a platform for both customer interaction and the introduction of new products. Nexen unveiled three exciting tire patterns during the event:

ROADIAN ATX: An all-terrain SUV/LTR tyre with reinforced 3-ply construction for increased durability and enhanced traction in snow, mud, and wet conditions.
ROADIAN HTX2: All-round highway terrain SUV/LTR tyre with enhanced durability and high-speed control. Features cooling pins for heat dissipation and improved traction in snowy conditions. Available in two sidewall designs.
NFERA Sport EV: Specifically designed for electric vehicles. Reduces noise with upgraded noise-absorbing material. Strong tire construction with load keeping technology and torque steer pattern design. Low rolling resistance and special compound for optimal EV performance.

The product launch presentation was skillfully delivered by Mr. Rex, the Marketing Manager of Nexen Tire Corporation, who provided valuable insights into the tire patterns and their exceptional features.

We would like to express our gratitude to all the customers who attended the event, as their presence and support made it a resounding success. Their continued trust and loyalty are the driving force behind our commitment to delivering the highest quality products and services.

We extend our sincere thanks to Nexen Tires for their collaboration and for introducing these groundbreaking tire patterns. Their dedication to innovation and excellence continues to inspire us.

Stay tuned for more exciting events and product launches in the future.